DesignRush
Winner
2024 Award for Best
Packaging Design
Now, Kate brings her 10+ years experience across top beauty brands and Fortune 500 companies, including Colgate-Palmolive, into every project. As an award-winning, versatile, creative leader handling luxury and mass markets in beauty and CPG, Kate also has a reverence for sustainability. She lives and breathes beauty, and is deeply connected to CPG needs and data that cultivate powerful products. She executes appropriate, effective, innovative solutions with strategic thinking, enthusiasm, and passion while in collaboration with and leading teams. Kate brings product from packaging to 360 world with focus on experiential design, activations, MOA's, social media, AI... based on hot-off-the-press culture shifts to empower consumer minorstones and milestones.
Pictured early-career at Oscar de la Renta: prepping goodies for guests before a show
While attending New York City based Fordham University, Kate Doheny began interning in the creative department, where she assisted the design and photo team for Oscar de la Renta prior to his passing in 2014. She graduated with her degree in Visual Arts (Graphic Design concentration) and moved on to Dior Parfums, jumpstarting her career in the beauty industry. From Dior, she went on to have a lengthy 7+ year tenure at Coty, one of the world's leading beauty manufacturers.
At Coty, Kate moved from the mass fragrance category to luxury cosmetics, notably where she worked with Kylie Jenner to rebrand Kylie Cosmetics in 2021. Including the rebrand, she went on to design over 30 products for Kylie Cosmetics. Kate then built out some exciting new projects with Adidas and the Coty Netherlands-based team. Since her departure from Coty, she's been creating for some of the most powerful brands: established, fresh, and to be launched.
How NYC Creative Kate Doheny Thrives in the Fashion and Beauty Industries as a Solopreneur, Ownit.nyc
Products resembling other objects
Kylie Mascara
Quantifying the Value of Designers, Roundtable Discussion, June 13th 2022, AmericaPack Packaging Brand Strategy & Marketing Summit, MarcusEvans Events, Four Seasons Hotel, Chicago, IL
2024 DesignRush Best Packaging
Creating a Story that Consumers Want to Hear, Presentation, June 14th 2022, AmericaPack Packaging Brand Strategy & Marketing Summit, MarcusEvans Events, Four Seasons Hotel, Chicago, IL
Sustainability
Rebrands
Makeup
Skincare
Celebrity
Nicki Minaj Pink Friday Nails PR Launch
Kylie Cosmetics Rebrand
Be kind
Maximalist minimalism
Multi-functional makeup
Nostalgic packaging
Get inspo from Pinterest
Get excited to work with clients
Breaking limitations
Collaborative individuals
Speedy deadlines
Cracking a joke amid the chaos